Why get insured with SAFEonNET®?
There are consequences when you have negative online publicity.
For businesses, it will have a significant impact on people's later decision-making process. A survey conducted by the research institute YouGov* shows that 78% of all Danes trust online mentions and reviews of companies – whether they are good or bad. Out of those, 70% would choose not to shop with or enter into a collaboration with this company if they encountered negative mentions. This results in the company losing 27% of potential new orders and contracts if it has negative mentions available online.
For employees, work-related digital harassment can have psychological, physical, and behavioural consequences. Digital harassment in the workplace must be prevented, and if the harm occurs, it must be handled correctly to create a safe working environment. It is the employer's responsibility to ensure that work-related digital harassment inside and outside of work is prevented and managed.
For associations, insurance can minimise the consequences that negative mentions and abusive digital behaviour have on the association and its members. Our specialists ensure that negative mentions and shitstorms are addressed and managed.
For individuals, false information or private stories and images can be humiliating and have enormous personal consequences – both mentally and physically. SAFEonNET® steps in with protection for businesses and their employees, so workplaces are preserved, and employees do not have to take absences to resolve complex issues.
The purpose of SAFEonNET® is to help people maintain and protect their good reputation online.
”Does the perfect company exist, where no mistakes are made? If that were possible, it would be made up of completely flawless people. But since no humans are flawless, the answer to the question must clearly be no” – William Atak, CEO SAFEonNET®.
A good reputation has never been more important
With the opportunities the internet today provides us to search for and find information, it has never been more important to keep track of your online reputation. You only have one chance to make a good first impression on potential/existing customers, employers, staff, and partners.
Shitstorms and bad publicity can cost jobs
Negative publicity about a company can, in the worst case, damage a company’s reputation and finances to such an extent that it can lead to both layoffs and closures. Negative publicity can be both deserved and undeserved. However, it often arises from misunderstandings and before any form of mediation between the business and customer has taken place.
Digital abuses can cost sick days
Digital abuse is an intrusion into personal privacy. It can be very personal, very humiliating, and difficult to figure your way out of if you don't know how to handle it. The psychological burden should not be underestimated when stories about one’s person or family feel out of control. Here, SAFEonNET® can step in and help, ensuring that the right actions are taken from the start, the employee feels cared for, and a sick leave can be avoided.
At SAFEonNET®, we believe that most people deserve another chance, which is why we also support companies that receive deserved negative publicity online, if the mistake is deemed to be isolated. However, we do not forget the party that has had the negative experience. Therefore, we always strive to build bridges between the parties.
Why choose SAFEonNET® over regular reputation management?
If you find yourself violated online, it can be both time-consuming and very costly to fix the damage with a regular Online Reputation Management process, which can often end up costing around 100,000 DKK and more. By securing workplaces and employees with SAFEonNET®, you are guaranteed a much cheaper and more comprehensive protection online. SAFEonNET® can both prevent future shitstorms and bad publicity, as well as intervene as soon as an abuse occurs. In other words, with SAFEonNET®, you will save both time and money, as it is cheaper to prevent than to extinguish fires.
